Thursday 22 April 2010

Bordeaux Vineyard Land Prices - up or down?

What is the most famous area in the world for Wines? Well Bordeaux (in France) must come close to the top of the list. You might expect land for vineyards in this area would be a good investment. But it is not so straightforward.

The Wine Spectator reports otherwise: here is an extract ....

The word Bordeaux summons images of fabulous châteaus and wines that sell for hundreds, sometimes thousands of dollars. But Bordeaux is also one of the world's largest wine regions, producing an average of 800 million bottles a year. For every first-growth, there are dozens of small farms in appellations most wine drinkers have never heard of.

And over the past two decades, the gap between the price of the region's prestigious vineyards and their less-renowned counterparts has only grown. A new report by the regional Office for Food, Agriculture and Forests looking at changing land prices has found that the five leading Bordeaux appellations account for just 5 percent of the vineyard land in the region of Aquitaine, but represent over 50 percent of its value. Those appellations—Pomerol, Margaux, St.-Julien, St.-Estèphe and Pauillac—exported 10 percent of the wines from the region by volume in 2008 but 50 percent by value.

Since 1991, the value of the area under vine in Pomerol, Margaux, St.-Julien, St.-Estèphe and Pauillac has increased fourfold, to an average price of 800,000 euros per hectare. Set the top five AOCs aside and the average price for a hectare of one of the other 39 appellations is about 34,000 euros, a decrease of 16 percent compared to 1991.

"The market for the leaders is evolving in a very different direction from the rest, as the prestigious appellations are acquired as an investment, rather than for drinking," said the author of the study, Jacky Bonotaux. "For example, a hectare of Pauillac is equal to 12 hectares of Listrac or Moulis [today] compared to 3 hectares some 20 years ago."

A closer look shows that the vineyard prices of some appellations like St.-Emilion, have remained pretty stable over the past 17 years while others, such as Graves or Médoc, have lost a quarter, or even half of their value (though obviously these are appellation averages, not particular parcels). According to Bonotaux, a vineyard of generic Bordeaux was recently sold at an all-time low of 10,000 euros/hectare.

Posted via web from FRANCE facts about

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